I STARTED THIS PROJECT TO DELIVER QUALITY AND INTERESTING SOLUTIONS TO BUYERS BECAUSE IN THE CURRENT STATE OF THE WORLD, "DESIGNING" HAS BECOME AN EMPTY, ACCESSIBLE LABEL. THE INDUSTRY IS CROWDED WITH PERFORMATIVE POSERS AND YES-MEN MAKING THEIR WAY INTO WHAT THEY CALL "FASHION" WITHOUT EVER RESPECTING THE CRAFT. EVEN THE BIG BRANDS THAT ACTUALLY PRODUCE SOMETHING DECENT DO NOT GIVE THE BUYER WHAT THEY DESERVE. THERE IS A TOTAL LACK OF ORIGINALITY, A LACK OF SOUL, AND MOST IRRITATINGLY A COMPLETE LACK OF DETAIL.

 

YOU BUY A PRODUCT FROM A FAMOUS BRAND THAT IS "POPPING" NOW AND ALL YOU RECEIVE IS A T-SHIRT WITH A STINKY PAPER LABEL. THERE IS NO ATTENTION PUT INTO THE PHYSICAL REALITY OF THE PRODUCT. IT HAS ALL BECOME LAZY.

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IT IRRITATES ME THAT PEOPLE ARE EATING IT UP. THEY SET THEIR OWN EXPECTATIONS SO LOW AND REMAIN TOTALLY SATISFIED WITH MEDIOCRITY. I AM NOT HERE TO SELL "SLOP" TO TIKTOK KIDS OR ROMANTICIZE THE IDEA OF BEING A "FASHION DESIGNER."

 

I HAVE SPENT THE LAST 11-12 YEARS SPECTATING, OBSESSING, AND FORMING MY VISION INTO THE UNITED PHILOSOPHY I HOLD NOW. THIS IS NOT A TREND; IT IS A LIFE-LONG PROJECT THAT WILL EVOLVE OVER TIME, OFFERING MORE FOR LESS.

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I BELIEVE IN AN ANTI-PINTEREST APPROACH WHERE THE WHOLE PRODUCT IS ORIGINAL TO THE POINT OF BEING UNMISTAKABLE. I CARE ABOUT THE WHOLE PACKAGE HOW THE ENTIRE EXPERIENCE LOOKS AND FEELS. PRODUCING MORE IS DUMB, BUT CREATION IS NECESSARY, SO I WILL DONATE TO NATURE TO BALANCE THE IMPACT OF WHAT I PUT INTO THE WORLD.

 

WHEN I DO SOMETHING, I SET THE BAR SO HIGH THAT I CAN NEVER BE SATISFIED WITH WHAT I PRODUCE. YET I STILL WANT TO CONTINUE BECAUSE THE WORK MATTERS.

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IT IS NOT HARD TO BE ORIGINAL YOU JUST NEED TO CONSIDER ONE THING....

 

i also think i will leave the about page of this web as it is and only add more text and my thoughts here like a NON-PERSONAL diary. 

BAUXTER KILLTH 2.3.2026